On Monday, July 23, Fergal Doyle, Tubberavine, Lahardane, Co. Mayo, will welcome fellow Irish farmers to his farm for a Knowledge Transfer walk. The event is hosted with Bord Bia and Teagasc and will highlight the importance of the Bord Bia Quality Assurance (QA) scheme and Origin Green is securing new markets.
Recent research carried out by Bord Bia found that most retailers and foodservice providers across Europe want products that are part of a quality assurance scheme. Farmers’ involvement in Bord Bia’s Quality Assurance and Sustainable Assurance schemes, including Origin Green, is strengthening Ireland’s reputation abroad as a world-class producer of food.
“This is hugely important and gives Irish farmers a real advantage because many are part of such a scheme, which validates what they do every day,” said Mick Houlihan, Quality Assurance manager at Bord Bia.
“International buyers and consumers today want assurances on a number of key issues such as animal welfare, traceability, production systems and sustainability claims, so involvement in quality and sustainability schemes really gives Irish farmers an edge and a connection with consumers.”
This is a Department of Agriculture, Food and the Marine (DAFM)-approved, knowledge transfer (KT) event.
The walks will provide farmers with greater insights to Bord Bia’s Sustainable Beef and Lamb Assurance Scheme (SBLAS) audit, emphasising the importance of audit compliance. The walks will cover:
- Origin Green at farm and international marketing levels;
- Bord Bia’s SBLAS audit and the legal requirements of farmers to pass this inspection, with a focus on maintaining accurate animal remedy purchase records and animal remedy usage records, among others;
- Farm-safety requirements, such as the risk assessment document; and
- Information on markets abroad – live cattle export numbers, markets that are delivering for Irish farmers, among others.
Farm walk attendees will also receive a Quality Assurance Information Booklet, which will clearly outline what is required of farmers to pass their SBLAS audit; and will provide tips on how to accurately complete records and avoid some commonly made errors.
“We want farmers to know that all audits conducted by Bord Bia are hugely important – for farmers themselves, for their business, for the farm, and for our exports – because these things are important to the consumers we are trying to reach,” said Mr Houlihan.
Aidan Murray, Teagasc beef specialist, has welcomed the farm walk partnership: “From Teagasc’s point of view, we are delighted because Bord Bia is directly involved with promoting Irish beef as a premium product to markets abroad. This ties in very well with what we, in Teagasc, are doing also. Our clients are Bord Bia’s clients and, at the end of the day, we want to work with Bord Bia to help sell Irish beef at the highest level.”
When and where
July 23, 7-9pm
Host farm: Fergal Doyle, Tubberavine, Lahardane, Co. Mayo, F26 X8H1
This is the first of several Bord Bia and Teagasc farm walk events. Subsequent walks (dates TBC) will take place on farms located in:
- South Tipperary
- East Cork