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John Deere and DeLaval form strategic partnership

John Deere and DeLaval have joined efforts to create the milk sustainability centre (MSC), aimed at helping dairy farmers improve the efficiency and sustainability of their operations.

Dairy farmers will use the digital MSC to monitor nutrient use efficiency (NUE) for nitrogen, phosphorous, potassium, and carbon dioxide equivalent (CO2e), for their entire farm, specific fields, or their herd. The MSC will also provide data to allow dairy farmers to compare their performance to other dairy operations and identify key areas for improvement, the companies have said. The MSC aims to serve dairy farmers independent of farm machinery brands and herd management software.
“Dairy farming is perhaps the most complex agriculture business today with no system integration between crop and animal performance,” said Dave Chipak, director, dairy and livestock production systems at John Deere. “Dairy farmers often use five to seven different, non-connected software solutions to run their business. The MSC will enable dairy farmers to calculate, benchmark, simulate, and optimise NUE and CO2e for sustainable and profitable decision-making,” he said. After farmer authorisation, data from DeLaval Plus and John Deere Operations Center (sic) will be automatically pulled into the MSC. Manual data input will be reduced, ensuring high data quality, and ultimately helping an entire farm system – fields, cows, employees, advisors, machines, and other assets – work efficiently together. MSC is cloud-based for desktop or mobile devices, built and powered by Dairy Data Warehouse BV (DDW), a Dutch-based company in operation for the last 10 years offering data solutions for sustainable dairy. The launch of the John Deere-DeLaval partnership will be a key focus in the John Deere booth at the Agritechnica 2023 trade show, November 12-18, in Hanover, Germany.